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Our first TM on tour since the beginning of the pandemic took us behind the scenes of the newly built Hotel Indigo Vienna-Naschmarkt, which will open its doors to guests and locals at the end of April. […]Read more on TM on tour: Visit to the construction site of the Hotel Indigo Vienna-Naschmarkt

A side effect of the digital transformation within work environments is a flood of available information. Triggered by the multiple forms of digital communication and mobile devices, many working people complain about “too much” information from which relevant data has to be filtered. This disrupts the efficiency of work processes, the creativity of employees and […]Read more on Digital assistance systems have not yet moved into the labs

In a business field project with Almdudler, full-time students from the Bachelor's program in Corporate Communication developed integrated marketing concepts for a sugar-free variant. […]Read more on Sugar free but lots of taste in the business field project with Almdudler

Leadership training in the Master's program in Marketing & Sales Management focuses on negotiating confidently as a manager, solving conflicts and being able to properly accompany internationalization and change processes. […]Read more on Leadership training in the Master’s Program in Marketing & Sales Management

In a digitally networked media world, communications experts are in demand who have an overview rather than just being specialists. Therefore, FHWien der WKW's Master's program in Communication Management places a significant focus on management and leadership skills. […]Read more on Focus on leadership in the Master’s program in Communication Management

Tesla founder Elon Musk supports Ukraine with his satellite internet. He is acting politically. Morally, that may be right. But his actions are not legitimate. It is furthermore extremely dangerous. In his op-de article in the newspaper Wirtschaftswoche, Prof. Dr. Markus Scholz, Head of Institute for Business Ethics and Sustainable Strategy (IBES), analyzes the support […]Read more on Risky Political Commitment of Corporations in the Case of War: an op-ed article by Markus Scholz in Wirtschaftswoche

The 2022 World Cup in Doha will follow the Winter Olympics in Beijing. Once again, human rights are at stake. Is the red card for Qatar and consorts indicated? The business ethicist FH Prof. Dr. Markus Scholz thinks: Yes. Standard Forschung Spezial spoke with Prof. Dr. Markus Scholz, Head of Institute for Business Ethics & […]Read more on Companies in the area of tension between sporting events and ethical issues: Markus Scholz on the 2022 World Cup in Doha

5 students took on the challenge of a pitch […]Read more on Real business pitch at Oberbank AG

Dave Doroghy (Vancouver, CA) has had a career as sponsorship director for the Olympics, Commonwealth Games and Pan-American Games and has been successful with two Olympic bids (Vancouver 2010 and London 2012). Now he teaches International Sports Marketing to international students at FHWien der WKW. As part of the lecture the students were asked to […]Read more on International students develop ‘Oslo 2030’ mock-Olympic bid

Today, young people change employers much more frequently than a few years ago. Companies are therefore increasingly looking for answers how to adapt to their employees in order to retain them in the long run. A current practical project with employees in shift work of the company BURG DESIGN is intended to show ways. […]Read more on Employee retention – a “multi-faceted” venture