Marketing ethics international: David Bourdin as guest lecturer in Portugal
Senior Researcher David Bourdin from the Department of Communication at FHWien of WKW gave guest lectures on marketing ethics in Lisbon and Porto as part of the International Week at Universidade Europeia. […]Read more on Marketing ethics international: David Bourdin as guest lecturer in Portugal
From the target for the target in the business field project with Ottakringer
Making the Ottakringer brand more attractive to a young target group was the task of the part-time students of FHWien der WKW's Bachelor's degree program in Communication Management in their business field project with the traditional Viennese brewery from the 16th district. […]Read more on From the target for the target in the business field project with Ottakringer
A visit with award-winning chef Adi Bittermann
Students of the 2nd semester of our Bachelor's program in Tourism & Hospitality Management had the opportunity to meet the award-winning chef and cookbook author Adi Bittermann in person on March 30, 2022 as part of the specialization in "Gastro- und Kulinarikmanagement". […]Read more on A visit with award-winning chef Adi Bittermann
Villages rethought
Let’s make the world a village! This was the motto of the Alumni Talk with Theresa Mai on March 30, 2022. The graduate of the Corporate Communication and Executive Management study programs took the participants to “her” village. Already during her studies, the enterprising visionary founded her first company – at that time it was […]Read more on Villages rethought
Pushing Climate Neutrality in Businesses: Interview with Prof. Jonatan Pinkse
Business activity is a major source of global carbon emissions. But how can we push businesses to deliver on the climate neutral (net-zero) agenda when their bottom line is at stake? That is what we asked Prof. Jonatan Pinkse in an interview with radio station Radio Radieschen. Last Thursday we had the pleasure to welcome […]Read more on Pushing Climate Neutrality in Businesses: Interview with Prof. Jonatan Pinkse
FHWien der WKW is looking for executives for the Industry Panel 2022
The Industry Panel “The Future of Production in Austria” of TU Wien is a regular and methodical representation of the status quo and the future expectations of domestic industry. The topics addressed include automation, digitalization, assistance systems and Industry 4.0 in the environment of assembly and production. With the platform “Made in Austria – Production […]Read more on FHWien der WKW is looking for executives for the Industry Panel 2022
Strategic Leadership in the Master’s program in Marketing & Sales Management
Future marketing and sales managers need a broad strategic education. In the Master's program in Marketing & Sales Management, the focus is therefore on strategy development as well as planning and controlling with suitable digital tools. […]Read more on Strategic Leadership in the Master’s program in Marketing & Sales Management
Online Info Day 2022: Review
On March 18, 2022 around 500 participants took advantage of the opportunity to find out more about our study programs online from the comfort of their own homes at our Online Info Day. From 9 am to 7 pm they were able to attend the online information events of our study programs, take the sample […]Read more on Online Info Day 2022: Review
F&B and gastronomy outlets at Hotel Andaz Vienna Am Belvedere
The students of our Bachelor's program Tourism & Hospitality Management visited the Hotel Andaz as part of the specialization "Gastronomy and Culinary Management" on March 17, 2022. […]Read more on F&B and gastronomy outlets at Hotel Andaz Vienna Am Belvedere
Focus on strategy and overview: Master’s program in Communication Management
The communications industry needs managers with an overview rather than pure specialists. FHWien der WKW's master's program in Communication Management therefore clearly focuses on holistic strategy training. […]Read more on Focus on strategy and overview: Master’s program in Communication Management