Achieving great goals in a business field project with the creative agency NASHA
The full-time students from the Bachelor's program in Corporate Communication were faced with the exciting task of developing a stand-out USP for the creative agency NASHA in the dynamic competitive environment of video production. […]Read more on Achieving great goals in a business field project with the creative agency NASHA
An unforgettable summer party 2022
After a two-year pandemic break, we finally celebrated our summer party again on Friday, June 24, 2022. This time headliner Mavi Phoenix thrilled our students and graduates at the WUK. […]Read more on An unforgettable summer party 2022
IBES Alumni Story: Daniela Frühauf
Daniela Frühauf, a graduate of the Master’s program in Executive Management, wrote her Master’s thesis on the subject of collaborations for the social good at the Institute for Business Ethics and Sustainable Strategy (IBES) under the supervision of Maria Riegler. Determination, passion and perseverance were essential for her in the process of writing the thesis. IBES spoke to Daniela Frühauf,… […]Read more on IBES Alumni Story: Daniela Frühauf
Courageous Investigative Journalism in Times of Crisis – Follow-up Report on Dataharvest Conference 2022
In times of crisis, investigative journalism and data journalism are challenged like no other disciplines to expose social and political injustices. At "Dataharvest", the European conference for investigative journalism, which took place in May 2022 in Mechelen (Belgium), Academic Expert & Lecturer Regula Blocher was able to learn about current developments and challenges in her field. […]Read more on Courageous Investigative Journalism in Times of Crisis – Follow-up Report on Dataharvest Conference 2022
Review of the 10th Austrian University of Applied Sciences Language Instructors’ Conference
Research meets practice - in person! The 10th Austrian University of Applied Sciences Language Instructors’ Conference was a truly memorable and rewarding experience for all who attended. […]Read more on Review of the 10th Austrian University of Applied Sciences Language Instructors’ Conference
Digital Humanism: Technology between Surveillance and Human-Centricity
What could a Digital Humanism look like and what prerequisites does it need? Gerfried Stocker, Artistic Director of Ars Electronica, explored this question in his keynote at FHWien der WKW on June 15, 2022. […]Read more on Digital Humanism: Technology between Surveillance and Human-Centricity
Employee Retention in Times of Job Hopping
Finding and retaining qualified employees is a complex undertaking for companies – also for the shift-work-oriented company BURG DESIGN, which was looking for student ideas for production employees. […]Read more on Employee Retention in Times of Job Hopping
AMA Global Marketing Conference 2022: “right numbers” in sustainability communication and sales study on emotions
The senior researcher team Ilona Pezenka and David Bourdin from the Department of Communication at FHWien der WKW presented their research on empathy and emotions in sales conversations and on framing effects in sustainability communication at the AMA conference in Chania (Crete). […]Read more on AMA Global Marketing Conference 2022: “right numbers” in sustainability communication and sales study on emotions
FHWien students presented risk management concepts at Raiffeisen
On May 17, 2022 the long prepared presentation of the group work from our students of the Bachelor’s program in Finance, Accounting and Taxation of FHWien der WKW took place in the large event hall of Raiffeisenlandesbank Niederösterreich-Wien AG. The Financial Management Study Programs of our university of applied sciences was represented by Dr. Thomas […]Read more on FHWien students presented risk management concepts at Raiffeisen
Faked surveys and the Austrian corruption scandal – Study result on the credibility of survey studies presented
Gisela Reiter presented findings on the impact of the corruption scandal and the advertising affair in Austria at the international Protagoras Symposium 2022 in Brussels. […]Read more on Faked surveys and the Austrian corruption scandal – Study result on the credibility of survey studies presented