Insurance as an attractive employer
In a practical project with Helvetia, Master’s students examine the key features of an attractive employer brand. The kick-off took place live and on site in mid-September. […]Read more on Insurance as an attractive employer
PRO version of the Studo App now free for our students
This year we have something very special for our students at the start of the semester: We are providing the PRO version of the Studo App free of charge, so that you can access all FHWien services easily and conveniently on the move. […]Read more on PRO version of the Studo App now free for our students
Management Strategies: How innovative is the healthcare system?
Dr. Anne Maria Busch (FHWien der WKW) was interviewed by the daily newspaper “Der Standard” about her book chapter, which she wrote together with Dr. Renate Kratochvil (BI Norwegian Business School) and FH-Prof. Dr. Christina Schweiger (FHWien der WKW), on the topic “Innovations in the (public) health care system: An analysis from a strategic perspective”. […]Read more on Management Strategies: How innovative is the healthcare system?
EMAC 2020: David Bourdin on emotions and accents in sales conversations
David Bourdin, Teaching & Research Associate at the Competence Center for Marketing of FHWien der WKW, presented current marketing and sales research projects at EMAC 2020. […]Read more on EMAC 2020: David Bourdin on emotions and accents in sales conversations
Professional Instagram pages: What’s hot and what’s not
Uta Rußmann, Senior Researcher at FHWien der WKW, analyzes users perception of images and videos on professional Instagram pages. […]Read more on Professional Instagram pages: What’s hot and what’s not
Lectures series Responsible Management Lectures: Ideas for Better Business
IBES of FHWien der WKW invites to public lectures with prominent guests. The climate crisis and not least the Covid-19 pandemic underline the urgency for a transformation of the socio-economic framework of our social life. With the lecture series “Responsible Management Lectures: Ideas for Better Business” IBES aims to initiate an interdisciplinary discourse on the […]Read more on Lectures series Responsible Management Lectures: Ideas for Better Business
Stars for food: Online restaurant evaluations under investigation
Ilona Pezenka, Senior Researcher at FHWien der WKW and Christian Weismayer, Assistant Professor and Senior Lecturer at MODUL University, examine more than 100,000 online evaluations of TripAdvisor in their current study. […]Read more on Stars for food: Online restaurant evaluations under investigation
Two winners of the “Franz-Bogner-Wissenschaftspreis für PR 2020“
Two Master's theses from the FHWien der WKW's Study Program Communication Management were awarded. […]Read more on Two winners of the “Franz-Bogner-Wissenschaftspreis für PR 2020“
Maria Riegler: The Incentive for Self-Regulation
Maria Riegler, MSc., Research Asscociate at the Institute for Business Ethics and Sustainable Strategy (IBES) at FHWien der WKW, was presented as “Geistesblitz” (flash of inspiration) in the Research Special Supplement of the daily newspaper “Der Standard” on August 26, 2020. In the article, Maria Riegler talks about her dissertation, which she is writing at […]Read more on Maria Riegler: The Incentive for Self-Regulation
Review of an exciting Alumni Talk
Marketing & Sales alumna Martina Schachenhuber told us about her path to self-employment. “I don’t feel like when I start work on Monday I’m already looking forward to the weekend. That is one of the most beautiful achievements I have made.” At the Alumni Talk on 26 August, illustrator Martina Schachenhuber gave special insights into […]Read more on Review of an exciting Alumni Talk