Digital transformation specialists urgently needed!
The Bachelor's program in Digital Business is particularly suitable as a program for working professionals in order to become specialists with a semi-tech education. These are urgently needed as experts for the digital transformation. This makes our graduates - even without prior IT knowledge - sought-after specialists. […]Read more on Digital transformation specialists urgently needed!
In a productive dialogue for a sustainable supply chain
Daniela Ortiz, Academic Head of IBES, presented at the European Academy of Management (EURAM) conferences in Dublin (Ireland) and the Academy of Management (AOM) in Boston (USA) on how companies can develop their capabilities for sustainable innovation. […]Read more on In a productive dialogue for a sustainable supply chain
Strategy and added value of digital transformation
At the it&t business Future Talk, Ann-Christine Schulz from the Institute for Digital Transformation and Strategy (IDS) discussed the topic with other leading digital experts from science and business. […]Read more on Strategy and added value of digital transformation
Digital transformation as a career springboard
With the Bachelor's program in Digital Business you will become a sought-after specialist for the digital transformation - even without previous IT knowledge. […]Read more on Digital transformation as a career springboard
Cornelia Dlabaja Appointed Endowed Chair for Sustainable Urban Tourism
The sociologist and cultural scientist will conduct research on sustainable and resilient location and tourism development. The professorship is the first in Austria in the field of urban tourism and is sponsored by the Vienna Chamber of Commerce (WKW). […]Read more on Cornelia Dlabaja Appointed Endowed Chair for Sustainable Urban Tourism
I know what I think I know
In his talk at the World Congress of Sociology in Melbourne (Australia), Marian Adolf, Senior Researcher at the Department of Communication at FHWien der WKW, addressed today's disinformation crisis. […]Read more on I know what I think I know
BA Digital Business – managing the intersection between IT & business
You'll soon have the "Swiss army knife for digital transformation" in your pocket, even without any previous IT knowledge! And the (professional) world is at your feet. […]Read more on BA Digital Business – managing the intersection between IT & business
How customers love brands
Customers can develop very personal relationships with brands. Senior Researcher David Bourdin has now developed a robust scale that can be used across countries and studies to measure these customer-brand relationship norms. […]Read more on How customers love brands
High voltage for employer branding at Siemens Energy Austria
In the business field project with Siemens Energy Austria, students from the master's program in Communication Management developed modern communication concepts for employer branding in the summer semester 2023. […]Read more on High voltage for employer branding at Siemens Energy Austria
Awarded orientation and guidance in uncertain times
Gisela Reiter, researcher at FHWien der WKW, received a prestigious science award for a recent study on ethical challenges in communication practice. […]Read more on Awarded orientation and guidance in uncertain times