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Duration
6
semesters (180 ECTS)
Degree
BA
Bachelor of Arts in Business
University places per year
133
66 FT (German); 33 FT (bilingual); 34 PT

Study Program

Your first steps in the world of management!

The Bachelor’s degree program Management & Entrepreneurship fulfills business requirements for universally useful managers. Our lecturers are experts from the worlds of business and science and help ensure our teaching combines the perfect balance of theory and practice.

Students are not just taught the required specialist knowledge; we also work with them to further develop their methodical, communicative and social skills. Dedication, ability to work in a team and the willingness of students to self-reflect after feedback are our core values.

Become a coveted business generalist!

Highlights

  • Cross-divisional tasks, case Studies, projects with partner businesses
  • Focus on internationalization
  • Promotion of leadership and communication skills, personal development, career planning
  • Specialization:
    • Financial Management
    • Human Resource Management
    • Marketing
    • Entrepreneurship and Start-up Management
    • Innovation and Change Management
    • Law

 

Organization

Type of degree program & Time frame

Full-time (FT + bilingual): Mon – Fri: 8:30–18:30, in the 5th semester together with the PT students and occassionally on Saturday possible

Part-time (PT): Mon–Thur: 18:30–21:45, Fri: 14:50–21:45 if required occasionally on Saturday possible, in the 5th semester one intensive week (Mon–Sat 8:30-18:30), follow-up exams possible from 16:00 on weekdays

Language of instruction

Full-time: German (some modules in English)
Full-time bilingual: German/English
Part-time: German (some modules in English)

Study-abroad semester

In the 4rd Semester (Full-time: obligatory; Part-time: optional)

Internship

Internship in the 6th semester (duration minimum 450 hours)
Transfer credit possible for students working in a related field while studying

Start of the degree program

At the beginning of the winter semester in September

Place of study

wko campus wien, Währinger Gürtel 97, 1180 Vienna
(U6 metro station Währinger Straße/Volksoper)

Application

Information Events

Current dates

Application

Costs

€ 363.36 per semester (excl. Austrian students’ union fee)
+ approx. € 200,- for books

More information

Brush-Up courses

fit4fh Brush-Up courses for Bachelor students

Focus & Qualifications

Solid business administration skills, as well as methodical skills, communication skills and social skills give students the opportunity to work in a large number of industries and functions.

The focus of the degree program

The degree programs are based on the following four areas:

Comprehensive knowledge in business administration and business law

i.e. strategic and operative management, accounting, business controlling, marketing, HR management, organization, business law

Entrepreneurial thinking and interdisciplinary analytical skills

i.e. case studies, business simulations, business field projects with partner companies

Development of methodical, communicative and social skills

i.e. project management, research skills and methods, business English, personality development, team work, career planning and entrepreneurial skills

Specialization in one of the six following areas

Financial Management, Human Resource Management, Marketing, Entrepreneurship and Start-up Management, Innovation and Change Management, Law

Target groups

The Bachelor’s degree program in Management & Entrepreneurship is geared towards the following target groups:

  • Graduates from all types of secondary school, who see a future for themselves in management and who want to keep all sectors and career fields open (i.e. business controlling, marketing, HR)
  • (Future) business leaders, who want to implement their new business ideas and want to lead a crisis-proof company
  • People in technical or scientific career fields, who need solid business studies skills to be promoted to a management position
  • Commercial specialists who need a good understanding of how businesses work, so as to further their careers.

Practical relevance

The high level of practical relevance guarantees that we are at the forefront of business and that our graduates will have excellent chances on the labor market.

During the first three semesters of the Bachelor’s degree, the theoretical fundamentals of business administration (i.e. responsible management, accounting, marketing, HR management) and business law (i.e. contract law, company law) are covered. The development of methodical, communicative and social skills are also concentrated on in the first three semesters.

In the 4th, 5th and 6th semester, analysis of the connections between the different areas of expertise comes to the fore (lateral thinking). In the last few semesters the practical relevance of teaching increases. Practical relevance is ensured by introducing guest lecturers from companies, internships and allowing students to carry out real-life business field projects. The practical relevance of the degree program is guaranteed throughout, due to the employment of external lecturers with a background in business.

Our practical partners

Curriculum

Know more – do more

The requirements of the labor market are growing and growing – making it increasingly important to be “fit for the job” after completing your degree program. Curricula are improved on an ongoing basis so as to fit in with developments in the working world and new international trends. This is to prepare our graduates for the beginning of – or the next step in – their careers. Our motto spans from “know more” to “do more” – meaning that we focus more on practical strengths learned. Teaching, learning and exams at FHWien der WKW are completed in modules. This means: Topic blocks make up modules, and at the end of the module there is an exam.

Language of instruction

Full-time: German (some modules in English)
Full-time bilingual: German/English
Part-time: German (some modules in English)

Study-abroad semester

In the 4rd Semester (Full-time: obligatory; Part-time: optional)

Internship

Internship in the 6th semester (duration minimum 450 hours)
Transfer credit possible for students working in a related field while studying

1st semester
Module ECTS
Team Building and Professional Skills 1
Team Building, Self Management, English for Professional Purposes 1
6
Accounting Fundamentals
Accounting Introduction, Bookkeeping and Annual Accounts
6
Private Economic Law 6
Economics Fundamentals
Behavioral Economics and Corporate Responsibility, Statistics
6
Entrepreneurship and Management
Business Administration Fundamentals, Responsible Management
6
2nd semester
Module ECTS
Organization and Law
Company Organization, Labor and Social law, Public Business Law
6
Resource Management 1
Process Management, Quality Management and Risk Management, Cost Accounting and Pricing
6
Modern Business and Presentations
Business Information Systems, Modern Business Concepts, Business Presentations 1
6
Economics and Professional Skills 2
Economics, English for Professional Purposes 2
6
Resource Management 2
Marketing, Supply, Production and Logistics
6
3rd semester
Module ECTS
Corporate Finance and Tax Law
Tax law, Investment, Financial Management
6
Future-oriented and Project-oriented Operations
Project Management, Digital Business Concepts, Data Management and Data Security
6
Economic Policy and Strategies of Internationalization
Economic Policy, Strategies of Internationalization
6
Business Strategy
Strategic Management, Human Resources Management
6
Academic and Communication Skills
Academic Skills, Business Presentations 2, Intercultural Communication
6
4th semester
Module ECTS
Business Case Skills and Business Case 6
International Resource Management
International Supply Chain Management, International Human Resource Management
6
Marketing Management and Law Issues
Marketing Management, Marketing Law Issues
6
International Business Case
Leading Negotiations and Meetings, International Strategies – Case Study
6
Bachelor’s Thesis Draft 6
5th semester
Module ECTS
Simulation Game 6
Entrepreneurship and Entrepreneurial Skills
Job Application Training, Elevator Pitch, Specialization Business Case/Business Plan
6
Specialization 1*
Financial Management 1, Human Resource Management 1, Marketing 1, Law Advanced 1, Entrepreneurship and Enterprise Formation 1, Innovation and Change Management 1
6
Specialization 2*
Financial Management 2, Human Resource Management 2, Marketing 2, Law Advanced 2, Entrepreneurship and Enterprise Formation 2, Innovation and Change Management 2
6
Bachelor’s Thesis 6

*one specialization to choose from

6th semester
Module ECTS
Internship 18
Practical Project, Lecture Series and Reflection
Practical Project, Lecture Series – Trends in Management and Economy, Study Program Reflection
6
Bachelor’s Final Examination 6

Job & Career

Career fields

Constantly changing tasks in a dynamic business environment make up the job careers of today. The requirements on employees change multiple times throughout their careers. This is especially true for those who have a management position. Flexible business generalists with the ability to analyze across disciplines (lateral thinking), who are equipped to take on responsibility are important for the labor market. The Bachelor’s degree program in Management & Entrepreneurship comprehensively prepares you for this!

Career possibilities in all sectors (i.e. sector, trade, consultancy) for all sizes of company and functional areas (i.e. business controlling, marketing, HR). Graduates from Management & Entrepreneurship have various career options:

  • Junior manager in the area of business controlling, finance, marketing, HR, organization etc.
  • Assistant to the CEO
  • Project management
  • Management consulting
  • Company start-up

Surveys regularly confirm the fantastic integration of our graduates on the labor market (for example in the IHS graduate monitoring from 2015).

Application

Curious about our study program? Inform yourself about the requirements and the admissions procedure at FHWien der WKW.

Admission requirements Bachelor's programs
Admissions procedure BA Management & Entrepreneurship

Frequently Asked Questions (FAQ)

Here you will find the most frequently asked questions and answers (FAQ) about the Bachelor’s program in Management & Entrepreneurship:

Study program

What are the main areas of focus and highlights of the Bachelor's program in Management & Entrepreneurship?

The Bachelor’s program in Management & Entrepreneurship is a training ground for future managers and entrepreneurs. The program focuses on

  • Comprehensive business administration and commercial law expertise: e.g. strategic and operational management, accounting, controlling, marketing, human resources management, organization, commercial law
  • Entrepreneurial thinking and interdisciplinary analytical skills
  • Further development of methodological, communicative and social skills: e.g. project management, scientific work, Business English, personality development, team behavior, career planning, entrepreneurial skills
  • Opportunities for specialization: financial management, human resource management, marketing, entrepreneurship and start-up management, innovation and change management, advanced legal studies

In addition to exciting practical projects with companies from the business world, case studies and business simulations (business games) are also on the curriculum.

In which language is the Bachelor's program in Management & Entrepreneurship taught?

The full-time and part-time variant of the Bachelor’s program in Management & Entrepreneurship are taught in German. Only selected modules are taught in English.

The bilingual full-time variant of the Bachelor’s program is taught in German and English.

Are the lectures practical or more theoretical?

At FHWien der WKW, you study real business. All study programs have a very high practical relevance. Two-thirds of our lecturers come directly from the business world and pass on their specialist knowledge and professional experience to our students.

In addition to exciting practical projects with companies from the business world, case studies and business simulations, there is also a mandatory internship in the Bachelor’s program in Management & Entrepreneurship.

For whom is the Bachelor's program in Management & Entrepreneurship suitable?

The Bachelor’s program in Management & Entrepreneurship is suitable for people who want to make it to the top management level of a company, take over a family business or start their own company or start-up. As a training ground for the managers and entrepreneurs of tomorrow, we equip our students with the necessary skills to achieve their goals.

Organization

How long does the Bachelor's program in Management & Entrepreneurship last?

The Bachelor’s program in Management & Entrepreneurship lasts 6 semesters.

Can the Bachelor's program in Management & Entrepreneurship be completed on a full-time or part-time basis?

The Bachelor’s program in Management & Entrepreneurship is offered in three variants

  • Full-time in German
  • Full-time bilingual (German & English)
  • Part-time in German.

The general hours for the German and bilingual full-time programs are from 8:30 a.m. to 6:30 p.m. (usually Monday through Friday from 8:30 a.m. to 1:40 p.m.). In the 5th semester, lectures are held together with part-time students and occasionally also on Saturdays.

Lectures for part-time students take place Monday through Thursday from 6:30 p.m. to 9:45 p.m. and on Friday from 2:50 p.m. to 9:45 p.m., as well as occasionally on Saturdays if necessary. In the 5th semester, there is an intensive week (Monday to Saturday from 8:30 a.m. to 6:30 p.m.). Retakes are possible on weekdays from 4:00 p.m.

How many hours per week do I need to plan for the Bachelor's program in Management & Entrepreneurship, and can it be easily combined with a job?

For the Bachelor’s program in Management & Entrepreneurship, you should plan for an average weekly workload of approximately 30 hours (lectures and self-study).

The part-time variant is designed to enable working professionals to efficiently combine their career and studies.

Do I have to work alongside the Bachelor's program in Management & Entrepreneurship?

No, proof of employment is not required. Due to the flexible schedule, the part-time study program allows working professionals to efficiently combine their career and studies. However, employment is not mandatory.

International

Do I have to spend a semester abroad as part of the Bachelor's program in Management & Entrepreneurship?

A semester abroad is mandatory for all of our full-time study programs. It is scheduled for the 4th semester. For the part-time program, the semester abroad is optional.

A semester abroad is an unforgettable experience and offers a unique opportunity to get to know foreign cultures, improve foreign language skills and make international friends. It is also a great asset on your resume.

Which partner universities are there and does my grade point average determine which partner university I can attend?

FHWien der WKW cooperates with approximately 160 partner universities worldwide. An overview of our partner universities can be found here. Please note that not every partner institution is suitable for every study program. You can use the map to filter which partner universities are suitable for your study program.

When applying for a semester abroad, students must specify four partner universities where they would like to spend their semester abroad (1st, 2nd, 3rd and 4th choice). Places for study abroad are allocated based on average grades. If average grades are the same, there are additional selection criteria such as the first-come-first-served principle, based on the date of submission of the application.

Career & Job

Do I have to do a professional internship in the Bachelor's program in Management & Entrepreneurship?

Yes, in the Bachelor’s program in Management & Entrepreneurship, you must complete a professional internship lasting at least 450 hours in the 6th semester. Credit may be granted for professionals working in a relevant field.

What academic degree will I obtain upon completion of the Bachelor's program in Management & Entrepreneurship?

Upon completion of the Bachelor’s program in Management & Entrepreneurship, you will be awarded the academic degree Bachelor of Arts in Business (BA).

What careers can I pursue after completing a Bachelor's degree in Management & Entrepreneurship, and how good are the job prospects?

Thanks to our practical training, our graduates are highly sought after on the job market. Our alumni pursue careers in all industries, company sizes and functional areas:

  • Junior managers in the areas of controlling and finance, marketing, human resources, organization etc.
  • Executive assistants
  • Project management
  • Management consulting
  • Business start-ups
Is there any support available for job hunting?

FHWien der WKW has its own job platform for students and graduates. In the Career Center, you will find exciting jobs and internships from companies in various industries. The platform also provides helpful career and application tips.

Once a year in fall, FHWien der WKW also holds its Career Day. This career fair offers a free CV check and an application photo shoot. You can also get in touch with exciting companies and find out about current job vacancies.

Costs & Subsidies

How much does the Bachelor's program in Management & Entrepreneurship cost?

Tuition fees amount to € 363.36 per semester for EU and EEA citizens, Swiss citizens and third-country nationals with exceptional circumstances. Third-country nationals who do not qualify for exceptional circumstances are required to pay different tuition fees.

In addition to the tuition fees, the ÖH contribution and the special contribution of € 25.20 per semester must be paid.

A detailed list of costs and exceptions for third-country nationals can be found here.

(As of August 2025)

Are there any grants, subsidies or scholarships available?

Under certain conditions, students are entitled to various forms of financial support (e.g. study grants, travel allowances, insurance contributions, childcare allowances) and scholarships (e.g. graduation scholarships, self-support scholarships). The ÖH FHWien is available to answer any questions you may have.

In accordance with the Study Grant Act (Studienförderungsgesetz), merit-based scholarships are also awarded each year for outstanding achievements in the previous academic year. The amount of each scholarship is determined annually by the Federal Ministry of Science and Research and ranges from EUR 726.72 (double tuition fees) to EUR 1,500.00. You will be informed annually about the application and award process by mail.

(As of August 2025)

Application

What admission requirements do I have to meet, how does the admissions procedure work, how can I prepare for it, and when can I apply?

All information on admission requirements, the admissions procedure, dates and deadlines, as well as helpful downloads, instructions and FAQ can be found here.

Start of studies

When does the Bachelor's program in Management & Entrepreneurship start?

The program starts each year in September.

There is a kick-off event for first-semester students, where you can meet the Head of program and lecturers as well as your fellow students and receive important initial information about the university of applied sciences and your study program.

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Study Programs & Contact

The Management & Entrepreneurship Study Programs train the leaders and business founders of the future. Learn more about the Study Programs.

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