Campus Blog & News

Our graduates Viktoria Weigelhofer (BA Corporate Communication) and Patrizia Muschett (MA Marketing & Sales Management) took the excellent 2nd place for their theses in the edcom Thesis Competition 2018-19. The awards were handed over by Sieglinde Martin, Head of Department of Communication, at FHWien der WKW. Congratulations! The two graduates dealt intensively with the topic […]Read more on edcom Thesis Competition 2018–19: Awards for Bachelor’s and Master’s Theses

Ilona Pezenka and David Bourdin from the Department of Communication at FHWien der WKW presented their empirical research findings at Saint Petersburg State University of Economics. The 10th Regional Conference of the European Marketing Academy (EMAC) was hosted by the reputable Saint Petersburg State University of Economics in Russia from September 25 to 27, 2019. […]Read more on Ilona Pezenka and David Bourdin present their research at the EMAC Regional Conference in Saint Petersburg

On September 3, 2019 FHWien der WKW welcomed guest speakers from ProSiebenSat.1 PULS 4. Students of the MSc “Digital Communication and Marketing” and the Master’s programs “Marketing & Sales Management” and “Communication Management” from the 3rd semester were introduced to the topic of “digital products”, i.e. streaming platforms, mobile and addressable TV. The speakers Fabian […]Read more on Streaming Platforms, Mobile and addressable TV – ProSiebenSat.1 PULS 4 @FHWien der WKW

4th semester students from the Bachelor’s Degree in Corporate Communication have been working on real-live business field projects with companies like C&A (for the full-time cohort), MED-EL (part-time) and Confiserie Heindl (part-time, blocked schedule). During the intensive phase of these projects, counseling on teamwork and group dynamics was implemented as part of the module “Social Skills 2”. […]Read more on Counseling group dynamics during business field projects

“Working for the greater good” was the motto of the Eawop Congress (European Association for Work & Organizational Psychology) which was held May 29th – June 1st in Turin. More than 2.000 attendees from 60 countries participated in the renowned congress. […]Read more on CSR measures and personality traits

Young heads, young fashion, young image. This was the motto under which the fashion label C&A collaborated with students from FHWien der WKW. The aim: to create a campaign that attracts young customers to C&A stores. […]Read more on Young heads, young fashion, young image: Students create C&A campaign

Over 3500 communication scientists took part in the internationally renowned 69th Conference of the International Communication Association (ICA) in Washington D.C. at the end of May. Senior Researcher Uta Russmann presented her research on the underrepresentation of Austrian women politicians in the media in the presentation on “Almost invisible: Female politicians’ increasing underrepresentation in campaign […]Read more on Department of Communication at the 69th ICA 2019 in Washington D.C.

The 35 students in the 4th semester of the Bachelor’s program in Communication Management faced a special task: as part of the business field project, they were asked by Confiserie Heindl to develop new products for the target groups “tourists” and “Generation Y” and to come up with an integrated communication campaign for them. Heindl […]Read more on We create & communicate: Product innovations for Confiserie Heindl

Lecture “Exposition of the BREXIT Disaster – Insights and Reasons” by Michael Cole […]Read more on Leadership, Strategy & Communication in Times of Crisis in the Context of BREXIT

On Monday evening, March 4, 2019 the 10th Jubilee-Session of the annual special event „Mobile Monday Vienna Meets FHWien“ took place. […]Read more on Team „PAYUCA“ wins the Mobile Monday Challenge