In the last week of February, 39 students from seven European universities were guests on the Bachelor’s program in Management & Entrepreneurship. Working in interdisciplinary, international teams, they spent five days working on a real-life task for the start-up tissu4u.
The Erasmus+ funded Blended Intensive Program (BIP) included students from Thomas More University and Ephec University in Belgium, Zealand University in Denmark, Avans University in the Netherlands, Vilniaus Kolegija in Lithuania and OTH-AW University in Germany. FHWien der WKW acted as host this year.
Design thinking for toilet paper
Guided by Academic Experts & Lecturers Christine Güttel, Andreas Miksche and Andreas Tschiltsch, and supported by international instructors Marc Clerkx, Kateryna Antoniuk, Caroline van Hoek, Anne Marieke Fransen, Jelena Ščedrovienė, Mette Day and Lene Hald, the students worked on tasks for tissu4u as part of a design thinking workshop format developed specifically for this program. The start-up tissu4u prints advertising messages on toilet paper and was represented by Nadine Zollpriester.
The program was completed with a visit to the Parliament and the United Nations in Vienna, a city tour and a visit to a wine tavern in Grinzing. Many thanks to our students for helping to organize this supporting program and for their active support in implementing our innovative workshop idea!
We are already looking forward to continuing this project, which has been running since 2020, next year—in 2027—in Brussels!
>> More information about the Bachelor’s program in Management & Entrepreneurship