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Digital Economy Study Programs

Digitalisation presents companies with new challenges. Qualified experts are needed to meet them. They work at the interface between digital technologies and economy and have first-class communication skills.

The new part-time Bachelor Degree Program Digital Business offers students a practically relevant education and excellent career opportunities in this field in the future. Top lecturers with a background in business teach practice-oriented digital and business skills. Graduates have the following career options open

  • IT or Digitalization Consulting
  • Process management
  • Entrepreneurship, intrapreneurship, sales and customer care in tech companies or tech start-ups
  • IT management, IT project management, product ownership

Our study programs

Learn more about BA Digital Business

BA Digital Business

Digital technology makes our lives easier and creates new opportunities for economic success. Are you ready to be part of this revolution? The graduates of the Bachelor’s program in Digital Business are highly qualified experts and work at the interface between digital technology and business.

Learn more about MA Digital Innovation

MA Digital Innovation

***NEW in 2023*** The Master’s program in Digital Innovation (subject to accreditation by AQ Austria) qualifies students to assume leadership roles in the creation of new products, services and business processes using the latest digital technologies.

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Information about Study Programs & Application

Sie interessieren sich für ein Studium an der FHWien der WKW, Österreichs führender Fachhochschule für Management & Kommunikation? Dann abonnieren Sie jetzt unseren Newsletter „Informieren & studieren“ und erhalten Sie Wissenswertes zu Ihrem Wunsch-Studium und Tipps für Ihre Bewerbung um einen Studienplatz an der FHWien der WKW!

Are you interested in studying at FHWien der WKW, Austria’s leading university of applied sciences for management & communication? If so, then sign up for our newsletter “All About Studying at FHWien” and learn more about your favorite study program at FHWien der WKW and get exclusive application tips!

Sie interessieren sich für ein Studium an der FHWien der WKW, Österreichs führender Fachhochschule für Management & Kommunikation? Dann abonnieren Sie jetzt unseren Newsletter "Informieren & studieren" und erhalten Sie Wissenswertes zu Ihrem Studium an der FHWien der WKW!

Are you interested in studying at FHWien der WKW, Austria’s leading university of applied sciences for management & communication? If so, then sign up for our newsletter “All About Studying at FHWien” and learn more about your study program at FHWien der WKW!

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News & Events

Team

FH-Prof. Dr. Dr. Sebastian Eschenbach

FH-Prof. Dr. Dr. Sebastian Eschenbach

Head of Department
Department of Digital Economy

Deputy Chair of the Academic Board

Publications
Walter Mayrhofer

FH-Prof. Dr. Walter Mayrhofer

Head of Research

Head of Institute for Digital Transformation and Strategy

Publications
Stefan Nafra

Stefan Nafra, MSc (WU)

Head of Bachelor’s Program Digital Business
Josef Frysak

Dr. Josef Frysak

Academic Expert & Lecturer
Digital Economy

Publications
Tilia Stingl de Vasconcelos Cuedes

Mag.a Dr.in Tilia Stingl de Vasconcelos Guedes

Academic Expert & Lecturer
Digital Economy

Publications

DIin Elka Xharo, BSc

Academic Expert & Lecturer
Information Technology

Publications