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Digital Economy Study Programs

Digitalisation presents companies with new challenges. Qualified experts are needed to meet them. They work at the interface between digital technologies and economy and have first-class communication skills.

The new part-time Bachelor Degree Program Digital Business offers students a practically relevant education and excellent career opportunities in this field in the future. Top lecturers with a background in business teach practice-oriented digital and business skills. Graduates have the following career options open

  • IT or Digitalization Consulting
  • Process management
  • Entrepreneurship, intrapreneurship, sales and customer care in tech companies or tech start-ups
  • IT management, IT project management, product ownership

Our study programs

Learn more about BA Digital Business

BA Digital Business

Digital technology makes our lives easier and creates new opportunities for economic success. Are you ready to be part of this revolution? The graduates of the Bachelor’s program in Digital Business are highly qualified experts and work at the interface between digital technology and business.

Learn more about MA Digital Innovation Engineering

MA Digital Innovation Engineering

***NEW in 2023*** The Master’s program in Digital Innovation Engineering (subject to accreditation by AQ Austria) qualifies students to assume leadership roles as innovation engineers in the creation of new products, services and business processes using the latest digital technology.

News & Events


FH-Prof. Dr. Dr. Sebastian Eschenbach

FH-Prof. Dr. Dr. Sebastian Eschenbach

Head of Department
Department of Digital Economy

Deputy Chair of the Academic Board

Walter Mayrhofer

FH-Prof. Dr. Walter Mayrhofer

Head of Research

Head of Institute of Digital Transformation and Strategy

Josef Frysak

Dr. Josef Frysak

Academic Expert & Lecturer
Digital Economy

Stefan Nafra

Stefan Nafra, MSc (WU)

Deputy Head of Bachelor’s Program Digital Business
Tilia Stingl de Vasconcelos Cuedes

Mag.a Tilia Stingl de Vasconcelos Guedes

Academic Expert & Lecturer
Digital Economy