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Research at FHWien der WKW

Publications & Presentations

Found 1874 publications

Was ist eigentlich die Didaktik der Chatbots?

Year of publication: 2026
Medium: #digiPH9. learn. innovate. transform
Authors: Ruge, W. B.
Category: Presentation at scientific conference
Study program: Competence Center for E-Learning

Wie KI die Berufsbilder in der Kommunikation neu definiert - Just the „Human in the Loop“? -

Year of publication: 2026
Medium: AG Comm Tech / PRVA
Authors: Martin, S.
Category: Podium at practice oriented event
Study program: Communication Management

Yoga in a Sports Bra? Women Aren’t Buying It: Gender Differences in Consumer Responses to Trainer Attire in Fitness Ads

Year of publication: 2026
Medium: European Marketing Academy (EMAC) Spring Conference
Authors: Bourdin, D., & Hechinger, V.
Category: Presentation at scientific conference
Study program: Marketing & Sales Management

Zwischen Hörsaal und Arbeitsalltag: Berufliche Prioritäten, Leistungsmotivation und organisationales Commitment berufsbegleitender Masterstudierender

Year of publication: 2026
Medium: 19. Forschungsforum der österreichischen Fachhochschulen (FFH)
Authors: Kolar, G., & Bourdin, D.
Category: Presentation at scientific conference
Study program: Marketing & Sales Management

Zwischen Steuerung, Partizipation und Bildungsauftrag. OE an österreichischen Fachhochschulen

Year of publication: 2026
Medium: OrganisationsEntwicklung. Zeitschrift für Unternehmensentwicklung und Change Management
Authors: Schweiger, C., Warmuth, G.
Category: Article in scientific journal (not peer reviewed)
Study program: Human Resources & Organization

Zwischen Wunsch und Wirklichkeit: Junge Menschen und leistbares Wohnen

Year of publication: 2026
Medium: Pressegespräch der Raiffeisen Bausparkasse
Authors: Bourdin, D., Reith, M., & Vallant, C.
Category: Podium at practice oriented event
Study program: Marketing & Sales Management

Zwischen Wunsch und Wirklichkeit: Junge Menschen und leistbares Wohnen

Year of publication: 2026
Medium: Immofokus.at
Authors: Bourdin, D.
Category: Article in industry media
Study program: Marketing & Sales Management

A “Triple AI” Approach to Business Writing

Year of publication: 2025
Medium: 58th IATEFL Annual Conference, Edinburgh
Authors: Prewett-Schrempf, C., Slattery, L.
Category: Presentation at scientific conference
Study program: CC for Business English

Achieving resilience in military logistics with clusterforming technologies

Year of publication: 2025
Medium: 16th International Scientific Conference MOTSP 2025 Management of Technology – Step to Sustainable Production
Authors: Schneikart, G., Frysak, J., Langner, K., Mayrhofer, W.,
Category: Presentation at scientific conference
Study program: Institute for Digital Transformation & Strategy

Achtsam führen, bewusst entwickeln

Year of publication: 2025
Medium: Magazin Training
Authors: Schweiger C.
Category: Article in industry media
Study program: Human Resources & Organization

AI Adoption Challenges in Family-Owned Firms: A Case Study

Year of publication: 2025
Medium: Contemporary Issues in Industry 5.0: Towards an AI Integrated Society
Authors: Worek, M., Aaltonen, P.
Category: Contribution in anthology/conference proceedings (full paper)
Study program: Management & Entrepreneurship

AI Tutor For Research Skills And Thesis Supervision

Year of publication: 2025
Medium: FH Forschungsforum 2025
Authors: Fränzl, E., Neuburger, L., Dejnega, M., Pezenka, I.,
Category: Presentation at scientific conference
Study program: Marketing & Sales Management

AI versus Humans. Who do we trust in Skill Management? Insights from science and practice.

Year of publication: 2025
Medium: MDI Leadership Horizon Conference on New Leadership skills in the AI Era
Authors: Bärmann, S.
Category: Presentation at practice oriented event
Study program: Human Resources & Organization

AI-Supported Learning for Relational Capital Development: A Case Study in Higher Education

Year of publication: 2025
Medium: 26th European Conference on Knowledge Management, Finnland
Authors: Eschenbach, S.
Category: Presentation at scientific conference
Study program: Digital Economy

AI-Supported Learning for Relational Capital Development: A Case Study in Higher Education

Year of publication: 2025
Medium: ECKM - 26th European Conference on Knowledge Management; Vol. 26 No. 1 (2025): Proceedings of the 26th European Conference on Knowledge Management VOL 1 ; Lut University; 03.-05.09.2025; DOI: https://doi.org/10.34190/eckm.26.1.3998
Authors: Eschenbach, S.
Category: Contribution in anthology/conference proceedings (full paper)
Study program: Digital Economy

Aktuelle Befunde aus der Ungleichheitsforschung

Year of publication: 2025
Medium: ÖGS
Authors: Dlabaja, C., Hofmann, J.
Category: Panel at scientific conference
Study program: Tourism and Hospitality Management

Anwendung von Künstlicher Intelligenz (KI) und Kennzeichnung im Journalismus – Einstellungen und Erwartungen von NutzerInnen als Implikationen für Medienunternehmen

Year of publication: 2025
Medium: FH Forschungsforum 2025
Authors: Reiter, G., Hess, A. & Adolf, M.
Category: Poster at scientific conference
Study program: Journalism & Media Management

Artifact Validity in Design Science Research (DSR): A Comparative Analysis of Three Influential Frameworks.

Year of publication: 2025
Medium: In: Chatterjee, S., vom Brocke, J., Anderson, R. (eds); Local Solutions for Global Challenges. Lecture Notes in Computer Science; vol 15703; pp 199–215; Springer, Cham; Print ISBN 978-3-031-93975-4;
Authors: Kroop, S.
Category: Contribution in anthology/conference proceedings (full paper)
Study program: Digital Economy

Bank Competition and Debt Financing of Multidivisional Firms

Year of publication: 2025
Medium: 14th International Conference of the Financial Engineering and Banking Society
Authors: Löffler, C., Kaufmann-Lerchl, T., Liska, C.
Category: Presentation at scientific conference
Study program: CC for Business Controlling & Accounting

Barrierefrei lernen | Inklusion in der digitalen Lehrlingsausbildung

Year of publication: 2025
Medium: Hrweb
Authors: Panzenböck E.
Category: Article in industry media
Study program: Human Resources & Organization