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Free Taster Seminar: Sustainability Communication & Campaign Management

22. Februar 2023 | 18:30 – 20:55
FHWien der WKW
Währinger Gürtel 97, 1180 Vienna
Room B003 | Online

Practical Perspectives: Join this free taster seminar to get an impression about what sustainability communication is all about!

Leyla Tavernaro-Haidarian will outline CSR and sustainability communication in the first part of this seminar and then will explore real campaigns with the participants to critically assess impact. This will give participants a taster for the new program MA (CE) International Sustainability Communication.


Date & Time Topic Location
22.2.2023 | 18:30-20:55 What is CSR? What is Sustainability Communication? FHWien der WKW, Room B003
27.2.2023 | 18:30-20:55 Greenwashing vs. Green Marketing/CSR Communication FHWien der WKW, Room B003
6.3.2023 | 18:30-20:05 Asynchronous Distance Learning (videos, reading) Asynchronous
13.3.2023 | 18:30-20:05 Reflection of distance learning, discussion of case FHWien der WKW, Room B003
16.3.2023 | 18:30-20:05 Coaching Synchronous (video call)
22.3.2023 | 18:30-20:55 Presentation of Campaign Reviews FHWien der WKW, Room B003

Lecturer: Dr. Leyla Tavernaro-Haidarian

Leyla is a senior research associate with the Department of Communication at the University of Johannesburg and is currently based back in Vienna, where she grew up. Leyla consults for the United Nations by serving as a faculty member of the UNSSC Leadership, Women and the UN program and as an education and gender specialist for the UNODC. Her areas of research and expertise include media/communication, leadership and ethics. She recently lectured for the University of Stellenbosch Business School MBA program in Managing International Organizations and will be lecturing in the first semester in the module “Global Communication Theories”. Dr. Leyla Tavernaro-Haidarian


Participation is completely free of charge for those interested in the MA (CE) International Sustainability Communication. Places will be allocated on a first-come-first-served basis. A quick registration is therefore recommended by Februar 17, 2023. Please note that participants are not obliged to enrol in the program even after participating in the taster seminar.


The participants of each group who present their critical analysis at the end of the seminar receive a course certificate.

Please note: Your personal data will be processed exclusively within the framework of the provisions of the European Data Protection Regulation (GDPR) and the Austrian data protection regulations, in particular the Austrian Data Protection Act (DSG). Data Protection at FHWien der WKW

In the course of this event, photos/videos/sound recordings may be made by or on behalf of FHWien der WKW. By participating in the event, you acknowledge that photos, video materials and/or sound recordings may be used for reporting purposes and published in a wide variety of (social) media, publications and on FHWien der WKW websites. These recordings may be associated with the pictorial representation of persons present, whereby the selection of persons is random.