Continuing Education Program

MSc Retail Management

Trained experts in retail required. The new practice-based continuing education program Retail Management offers committed retail workers the chance to prepare themselves for demanding leadership roles – even without a Bachelor’s degree or a school-leaving certificate (Matura): The continuing education track at FHWien der WKW and WIFI is easy to bring under one roof while working, and supports students in sustainably developing their skills in the area of management and leadership

As part of the Academy for Continuing Education in Retail Management, students can choose either a program with the duration of

  • four semesters (awarded a Master of Science) or
  • two semesters (awarded the title Academic Expert).

A career with an apprenticeship

In the future, it will also be possible for people who have completed apprenticeships in Austria to complete academic degrees at FHWien der WKW. This is what our Academy for Continuing Education is there for.

MSc Retail Management

Duration
4
semesters
Degree
MSc
Master of Science
University places: up to
24
per state in almost all LandesWIFIs

Academic expert in Retail Management

Duration
2
semesters
Degree
Academic expert in Retail Managment
University places: up to
24
per state in almost all LandesWIFIs

Program

Highlights

The continuing education program in Retail Management is offered in two formats:

  • As a two year continuing education Master completed with the title “Master of Science (MSc) Retail Management” or
  • As a one year certificate degree program completed with the title of “Academic Expert for Retail Management

Organization

Type of degree program

Part-Time

Blocked

Language of instruction

German

Start of degree program

Always in fall

Place of study

LandesWIFIs in the whole of Austria

Application

Fees

  • MSc Retail Management: € 12,500 for the whole degree program
  • Academic expert in Retail Management: € 5,900,- for the whole degree program

Application

Both degree programs are carried out by WIFI Austria together with FHWien der WKW.

Focus & Qualifications

Two steps to becoming a retail manager

The continuing education program in Retail Management offers the chance for applicants with completed vocational training and many years of professional experience in retail to gain a university level qualification. The continuing education program offers the opportunity for students to attain a qualification at university level and is a successful combination of compact, theoretically sound training and a practice-based education. As a graduate you can make use of your leadership skills in all areas of the retail business, you can take over a new area or start your own company.

The continuing education program in Retail Management is offered in two formats:

  • As a two year continuing education Master completed with the title “Master of Science (MSc) Retail Management” or
  • As a one year certificate degree program completed with the title of “Academic Expert for Retail Management

The MSc Retail Management is carried out by WIFI Austria together with FHWien der WKW.

WIFI-Logo

Curriculum

Know more – do more

The requirements of the labor market are growing and growing – making it increasingly important to be “fit for the job” after completing your degree program. Curricula are improved on an ongoing basis so as to fit in with developments in the working world and new international trends. This is to prepare our graduates for the beginning of – or the next step in – their careers. Our motto spans from “know more” to “do more” – meaning that we focus more on practical strengths learned. Teaching, learning and exams at FHWien der WKW are completed in modules. This means: Topic blocks make up modules, and at the end of the module there is an exam.

What is a module?

A module is a teaching unit consisting of multiple topic blocks, which are thematically linked and cover a specific area relevant to the degree program. In this module, clearly defined skills will be developed, with an examination of all sub elements at the end.

How does it help students?

Teaching is directed towards learning outcomes. Competency-based learning and fewer exams – which are integrated and more comprehensive – make up the curricula. Students’ personal development and their employability in business is our central goal.

Quotes from graduates & lecturers

Job & Career

The continuing education program in Retail Management qualifies its graduates for the following roles:

  • Product or customer group manager
  • Shop director
  • Head of purchasing or sales
  • Area or regional manager, national manager
  • Founder or CEO of a company
  • Company successor

Application

Target group & Admission requirements for the title of Academic expert in Retail Management:

  • Apprenticeship certificate or high-school leaving certificate
  • At least two years of relevant professional experience having completed an apprenticeshipship.

Target group & Admission requirements for the MSc in Retail Management:

  • Completed first degree (to at least Bachelor level) from a recognized Austrian or equivalent university and at least one year of professional experience OR
  • At least six years of relevant professional experience – of which at least one year is spent in a leadership position. Students who have completed an apprenticeship must have completed at least three years of relevant professional experience having finished their apprenticeship.

Application process

Application takes place at your chosen LandesWIFI.

Program information

Your nearest LandesWIFI can answer any questions you may have.

Subsidies

  • Tax reimbursement: You can write off the tuition fees against your taxes, as long as the continuing education program is relevant or related to your current occupational field. The tax advantage depends on your total income. You could be reimbursed for up to 43.6% of the tuition fees!
    More information can be found here:
    Bundesministerium für Finanzen (Federal Ministry of Finance)
    Hintere Zollamstraße 2b, 1030 Wien
    Tel.: 01/514 33-0
    www.bmf.gv.at
    The e-mail contact form can be found here:
    www.bmf.gv.at/service/allg/feedback/_start.asp
  • BFB Training allowance for companies: 
    www.kursfoerderung.at/index.php?id=9&uid=22

All information is without guarantee. Please be aware that we cannot make any guarantees about subsidies!

Team

Mag.a (FH) Martina Zöbl

Academic Coordinator
Business & Law
Business Field Projects / Internships

Head of Program MSc Retail Management

Nicole Bayer

Program Manager