Overview of the Bachelor’s and Master’s Degree Programmes

The experience-orientated bachelor’s course of studies results in a full-fledged professional qualification after six semesters.  It offers a sound general education in selected disciplines. Those who would like to study further may continue with a specialised master’s degree at a university of their choice.  

Upon completing a bachelor’s degree, it is often recommended to first gain career experience to discover the area in which you would like to further develop.  After this, specialisation in a four-semester master’s degree programme is a worthwhile endeavour which will serve to improve your career prospects.  If desired, master's degree holders can go on to obtain a doctorate, or Ph.D.  

We are pleased to announce that, for the first time in Austria, participating in a bachelor’s degree programme enables you to complete an academic degree in only three years. 

Career Boost: Master’s Degree

"Lifelong learning" has become a buzzword in education. In today's quickly changing world you need to constantly be developing to keep up-to-date.  Over the past few years, it has become increasingly important to pursue continuing education in order to adequately complement the gains made in your professional career.  

The master’s module system has two aspects:  it provides higher qualifications and deepens knowledge.  The comprehensive education and the qualifications gained through a master’s programme give graduates an excellent career start and opportunity for rapid career advancement in varied areas. Furthermore, the European and non-European university systems can now be integrated thanks to the recent global recognition of bachelor’s and master’s degrees. 

Application to our first two master’s studies, Tourism Management and Marketing and Sales Management, can be accomplished online.  The application and admission procedures, which include a subject-specific EDP test, have been designed in a very up-to-date manner.  All interested parties holding a bachelor’s or a similar post-secondary degree are eligible. 

 

Current Master's Degree Programmes

Financial Management & Controlling [2] 
Real Estate Management [3] 
Journalism & New Media [4]
Communication Management [5] 
Marketing & Sales Management [6] 
Tourism Management [7] 
Organisational & Human Resources Development [8] 
Executive Management [9]